Win clients
Find clients for your agency, without buying lead lists
Pick a city and a niche. RoboMarketer finds local businesses, audits each website and drafts a personal cold email to every one. Nothing sends until you approve it.
Last updated
RoboMarketer's Find clients feature gets you leads for your marketing agency in five steps. You pick a city and a niche. It finds local businesses there using Google Maps data, audits each one's website, and drafts a personal cold email based on what the audit found. You read every draft and approve it, and only then does it send from your own Gmail or Instantly account.
There's no list to buy and no spreadsheet to clean up. You also don't have to write fifty openers by hand.
How Find clients works
Find clients is a five-step flow inside RoboMarketer. It turns a city and a niche into email drafts you can review. Here is each step.
Pick a city and a niche
Tell it where you want clients and what kind of business you want to serve: dentists in Tampa, roofers in Denver, med spas in Austin. A narrow pick gives you sharper emails than "small businesses in Texas".
It finds local businesses from Google Maps data
RoboMarketer looks up real local businesses that match your city and niche. These are businesses with a public listing, so you know they operate in the area you picked.
It audits each website
Every business website gets an audit. That gives you something concrete to say, about the actual site, instead of a generic pitch.
It drafts a personal cold email per business
RoboMarketer drafts one email per business, built on that business's audit. Each draft names something specific about their site, so it reads like you looked.
You approve, then it sends
Drafts land in your approval queue. Approve, ask for a redo with feedback, or deny. Nothing sends without a human OK.
Leads from Find clients also sync into your RoboMarketer CRM, which has a pipeline, contacts, a booking calendar and conversations. CRM setup can take a little while after sign-up.
What a draft looks like
Every draft is built on one finding from that business's audit. Here is an illustration of the kind of email you would review. The business is made up.
Hi Dana, I was looking at Brightside Dental's site on my phone and couldn't find a way to book without calling. A lot of patients look for that button first. I run a small agency that works with dental practices in Tampa. Want me to send over the short audit I put together for your site?
You can approve it as is, ask for a redo with feedback ("shorter", "less formal", "mention the reviews"), or deny it. Your approval is the last step before anything sends.
Who it's for
Find clients is built for marketing agencies and freelancers who sell to local businesses. That includes paid ads, social media, SEO, reputation management, short-form video, email, CRO and creative agencies. If your buyers have a storefront, a service area or a Google Maps listing, it fits.
It is less useful if you sell to national brands or software companies with no local presence. Google Maps data is about local businesses, so that's where it works best.
Send from Gmail or Instantly
Emails go out through accounts you already own. Use your Gmail for smaller volumes. For large lists, connect your Instantly workspace and send through its warmed-up inboxes.
| Gmail | Instantly | |
|---|---|---|
| Best for | Smaller volumes | Large lists |
| Inboxes | Your own Gmail account | Your Instantly workspace with warmed-up inboxes |
| Who approves each email | You | You |
| Sends without approval | No | No |
Either way, the email comes from you. Replies come back to the inbox you sent from. We don't promise inbox placement. Deliverability depends on your domain, your inboxes and how you send.
Not sure which niche?
Use Niche Positioning. Enter your area, up to 3 services you sell and your strengths. It checks real local businesses on Google Maps and recommends a best niche plus 2 backups.
Each recommendation comes with:
- a suggested price
- an angle for your outreach
- a ready offer you can lead with
One click starts a Find-clients campaign with that niche already filled in. The first scan is free, so you can try it before you commit to a niche or a plan.
Turn replies into calls
A reply only matters if you answer it well and book a call. Robo Coach, the AI business coach built into RoboMarketer, helps with that part.
It knows your niche, leads, campaigns and clients, and it can:
- write replies to leads
- write sales call scripts
- practise the sales call with you, playing the prospect, then score you
- draft proposals and client agreements you can download as Word files (templates, not legal advice)
Read more on the AI business coach page.
Set a revenue goal
Set a monthly income goal and the price you charge per client. RoboMarketer shows how many more clients that takes, plus a weekly plan: cold emails to send, replies to handle, sales calls to run and clients to sign.
The plan counts your real activity in the app, so you can see each week whether you are on pace. It's a goal and a plan. It is not a promise of earnings or a set number of clients.
Where Find clients fits
Find clients is one part of RoboMarketer. Once you sign a client, the same account runs the work:
- AI employees draft posts, ads, emails and reports for each client, and you approve every one
- Facebook ads reporting gives you weekly reports with spend, leads and cost per lead
- on the Agency plan, the whole thing is white-labelled on your domain
If you want the full outreach method, step by step, read how to get clients for a marketing agency. If you only care about the list-building part, see Google Maps lead generation.
Frequently asked questions
How do marketing agencies get leads?
The usual routes are referrals, content, ads and cold outreach. RoboMarketer handles local cold outreach: it finds businesses, audits their websites and drafts a personal email to each.
Where do the leads come from?
From local businesses found with Google Maps data, filtered by the city and niche you pick.
Does it send emails automatically?
No. A human approves every email before anything sends. You can approve, ask for a redo with feedback, or deny each draft.
Which email accounts can I send from?
Your own Gmail for smaller volumes, or your Instantly workspace for large lists with warmed-up inboxes.
Does it write the cold emails?
Yes. It writes a personal draft for each business, based on that business's website audit.
Can it help me pick a niche?
Yes. Niche Positioning checks real local businesses and recommends a best niche plus 2 backups, each with a suggested price, angle and offer. The first scan is free.
Will I get a set number of clients?
No. RoboMarketer gives you a revenue goal and a weekly activity plan. It never promises earnings or results.
Start a Find-clients campaign
Pick a city and a niche, or run a free niche scan first. You approve every email before it sends.